In February 2026, the OFF Movement is launching the first edition of OFF February. Inspired by Dry January, this is an opportunity for people to reclaim their time and attention by deleting social media apps from their phones for the 28 days of February.
What happens when we collectively decide to stop being the product and take back control of our time?
⟶ Grab an OFF February pledge card at our kickoff gathering at Maggio's on Feb 1 or download & print your own.
⟶ Delete any app that steals more time than the value it offers.
⟶ You don't have to permanently delete your accounts.
⟶ If you need them, access them from a computer.
⟶ Present your completed pledge card to participating locations on or after March 1 for a reward!
KICKOFF GATHERING AT MAGGIO'S
February 1, 5-7pm | 7212 W North Ave
Order your meal & grab an OFF February pledge card at the counter
Enjoy an evening of community & delicious pizza with fellow participants
Recover 54+ hours of your time in a month
Bring the completed pledge card back to Maggio’s on or after March 1 for 10% off! (one discount per family)
MEETUP AT YO MAMA
February 7, 2-3pm | 1349 N Wauwatosa Ave
Order your froyo & grab an OFF February pledge card at the counter if you don’t already have one
Connect with fellow OFF February participants while enjoying a sugar high
Recover 54+ hours of your time in a month
Bring the completed pledge card back to Yo Mama on or after March 1 for 10% off! (one discount per family)
RSVPs not required, but helpful. Not sure about doing the challenge? No worries. Come hang out with us anyway!
We'd love to get a critical mass of local restaurants, cafes, retail stores, places of worship, museums, and other gathering spots to support OFF February! Current partners include:
Maggio's Wood Fired Pizza - offering a 10% discount for presenting the completed pledge card on or after March 1 (one per family)
Yo Mama - offering a 10% discount for presenting the completed the pledge card on or after March 1 (one per family)
Become a Partner Venue
Partner venues can participate in one or more of the following ways:
Post the OFF February partner venue flyer on site and/or share it digitally
Offer a perk to customers who complete the OFF February pledge card
Host an OFF February meetup
Let us know if you have another idea!
Email christina@reconnectmke.org if you have a local business or organization interested in participating!
Note: Our goal with OFF February is to inspire individuals in our community to celebrate life beyond the screen. We are not asking or expecting our partner venues to refrain from social media marketing during the month. :-)
Feel free to use these shareable promo materials to help get the word out about OFF February! These resources can be printed & displayed, emailed, posted on your business/organization's website, etc.